Search results for "rhetorical potential"

Conceptual silencing as a rhetorical tool. A cognitive lexical semantics study of the lexical item Europe

2021

Taking a cognitive lexical semantics perspective, the article introduces the concept of conceptual silencing as a rhetorical tool. Understood as a process of conceptual dissolution of meaning to offer a more coarse-grained sense of an expression, conceptual silencing is demonstrated to have a potential rhetorical value in that it allows for more opaque reproduction of ideology. From a cognitive linguistic standpoint, the process of conceptual silencing hinges upon a polysemous nature of a lexical item and boils down to triggering a given sense of a given lexical item in a given context. To illustrate the workings of conceptual silencing, the article reports on a case study of the lexical it…